Tuesday, March 8, 2011

3.8.11 Bee-otch of the Day: Citadel Broadcasting


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Name: Citadel Broadcasting
Age: 27
Occupation: evil media giant
Last Seen: Las Vegas
Bee-otched For: profiting off a dead kid

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Yesterday, we gave the special (and rare) Hero of the Day to basketball hero Wes Leonard, whose 16 years on this earth ended shortly after he led his high school basketball team to a perfect season from an enlarged heart.

The inspiring story of Leonard has touched this nation, and at least for now, the Fennville Blackhawks are the America Blackhawks. They beat Lawrence, 65-54 in front of a sell-out crowd at DeVos Fieldhouse at Hope College in Holland. The 'Hawks will now face Bangor on Wednesday.

Even better news is that the game was broadcast locally on WBBL 107.3. The bad news? The game was aired on WBBL 107.3.

Leave it up to the P.T. Barnum of Grand Rapids broadcasting, Matt Hanlon to profit off of Leonard's death. After all, the game was called by Brett Muller, "Huge" Bill Simonson's sidekick. For one thing, the station's signal barely makes it to Fennville, which is in west Allegan County (Lawrence is further south). I'll betcha that he knows that people are so touched by Leonard that he could drag his crew over to Hope (and Holland's not much in their listening area, either) and use Leonard to boost WBBL's sagging ratings and revenue. After all, Huge needs to sell more Miller High Lifes and a couple more cars from Dan Pfieffer.

Ya know, I think it's sad that when he was still living, none of Wes Leonard's games aired on the radio. It's taken a tragedy like this to happen, and it's from a station whose owners are using him for ratings and financial gain. Personally, 96.1 could have been a perfect fit since their signal's better over those towns, but since Clear Channel owns that station, I would still cringe.

Local radio. Profiting off of your children since 1920.    

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