Tuesday, May 1, 2018

5.1.18 Bee-otch of the Day: Bill Simonson



Bee-otch of the Day honors are awarded Monday through Thursday, Bee-otch of the Week is awarded Friday on Chuck69.com.

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Name: Bill Simonson
Age: 57
Occupation: hack
Last Seen: Grand Rapids, MI
Bee-otched For: dropping The Ball

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Today, it was announced that Cumulus Media got the approval to exit Chapter 11 bankruptcy by the end of the quarter. The media giant - which owns over 450 radio stations - is now trading at a nickel per share.

It's too bad that one of the reasons for their bankruptcy is still stinkin' up the joint.

The Winter 2018 Nielsen ratings are out and B93 once again ruled at #1. WGRD - which thankfully shitcanned most of the shitty 1970s butt rock that their now-unemployed PD Johnnie Walker introduced into their playlist - rose nicely to a 7.1 share to #2, its best showing in years. WLAV, WOOD-AM/FM and WSNX all rounded out the top five.

And you guessed it, WBBL 107.3 is dead last on the FM side with a pitiful 1.3. Their ratings are to the ears as Johnny Brann's little eyesore is to the eyes (and to the stomach since that place is known for their health code violations). But it makes perfect sense since Brann's is a sponsor to the reason for WBBL's shitty ratings: Bill Simonson.

It's tragic that this fat fuck is still on the air with his little Howard Cosell shtick. He's no longer on TV because he had poor ratings there and the only other thing keeping him going is his little diatribes in the Grand Rapids Mess -er, Press. Plus the fact that some of Grand Rapids' biggest elitists like the Devoses, the Meijers and of course the Branns keep him on the air. Oh, and the fact that Auto Value advertises on the show, too. Good thing I go elsewhere for my automotive needs.

I don't know, folks. Grand Rapids knows that Fat Boy is a total homer, plus the fact that whomever is doing the afternoon shift at WMAX/96.1 ESPN is doing a helluva better job these days. Hell, 96.1 could probably steal Tyrone Bynum from 1680 and have him spend three hours on how he hates white people and still get better ratings than the Huge turd.

Of course, WBBL is also the home of Eric Zane, formerly on Free Beer and Hot Wings. The fact that he's now Huge's butt buddy has hurt his image. No wonder why they knocked an hour off his morning show. Hell, even with the current problems with ex-producer Joe Gassman, I think FB&HW have no worries.

As for Cumulus, I think it's sad that they're at a fuckin' nickel per share and they expect to exit Chapter 11? Please. They need to sell off underperforming stations. Hell, the only station they have in GR that's worth a tin shit is WLAV. I think it's time to kill off WBBL and realize that this town has several format holes. Urban and alternative come to mind.

But since this is Cumulus we're talking about, it'll never happen.

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1 comment:

  1. IMO, Hot FM and WBBL should swap signals (Hot to 107.3 and the Ball to 105.3)

    ReplyDelete